Mailtech Marketing Services
|Marketing Analyst
Quezon City, Philippines
Summary
Leads marketing analytics and operations, focusing on campaign performance, CRM management, and cross-functional collaboration to drive efficiency and lead generation.
Highlights
Analyzed and reported on multichannel marketing campaign performance using Google Sheets and Microsoft Excel, providing data-driven insights that informed strategic business decisions.
Managed end-to-end marketing operations within HubSpot, including campaign deployment, CRM record maintenance, deal information, and pipeline stage accuracy, enhancing sales team visibility and efficiency.
Streamlined email management and customer communications using Copper CRM, ensuring organized records and improving workflow efficiency for timely outreach and follow-ups.
Supported lead generation initiatives and marketing reporting efforts, fostering cross-functional collaboration to significantly improve overall campaign performance and operational efficiency.